The History of Argan Oil in Morocco

  Argan oil has long been used for food, skin, hair, and healing salves. In the 20th century, its remarkable benefits drew global attention. To protect both tradition and ecosystem, women-led cooperatives emerged—supporting fair wages, literacy, and sustainable harvesting. The argan forest’s cultural practices are now internationally recognized, helping preserve both heritage and biodiversity.

Ancient Roots & Berber Tradition

Argan oil—often called “liquid gold”—has been made in southwestern Morocco for over a thousand years, deeply woven into Berber culture, daily life, and ritual..  The oil comes from the argan tree, a resilient species native to Morocco’s semi-arid regions (notably around Essaouira and the Souss Valley). For generations, Berber women perfected a meticulous, hands-on process passed down mother to daughter. Traditionally, families gathered to.

1. Collect and dry fallen argan fruit

2. Crack the hard shells by hand to release the kernels

3. Lightly roast kernels (for culinary oil) or leave raw (for cosmetic oil)

4. Stone-grind into a paste

5. Hand-press to extract the oil

 Benefits of Argan Oil

Skin Care

• Deep hydration without clogging pores

• Rich in vitamin E & antioxidants to fight free radicals

• Helps improve elasticity and soften fine lines

• Soothes dryness, irritation, and post-sun stress

Hair Care

• Strengthens & conditions brittle hair

• Adds shine, tames frizz, and helps repair split ends

• Protects against heat and environmental damage

Culinary & Wellness (Food-grade only)

• High in healthy fatty acids (oleic & linoleic acids)

• Supports heart health

• Traditionally believed to aid digestion and vitality